YOUR RESPONSIBILITIES
- Define and own global product marketing and positioning strategies across the entire product lifecycle to drive sustainable business growth
- Lead and shape go-to-market strategies in close collaboration with Product Management, Sales, and Regional Marketing, ensuring alignment, strategic clarity, and global consistency
- Drive global product launches for complex products and services, managing timing, narrative, and readiness, with structured handovers to regional teams
- Develop product positioning and messaging frameworks that translate technical features into customer-relevant benefits and clear competitive differentiation
- Act as a strategic partner and project leader, collaborating across Product Management, Sales, and Service to align perspectives, manage cross-functional initiatives, and deliver against objectives, timelines, and budgets
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Fast Facts
- Knowledge: EC61131-3 programming and runtime systems, industrial network communication (e.g.PROFINET, EtherNet/IP, OPC UA), industrial automation, edge computing
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Focus: IEC61131-3 programming environment, IT/OT convergence, container architectures -
Location: Salzburg (on-site) - Level: Professional (automation experience required)
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YOUR TASKS
- Analyze and improve packaging solutions for product protection, sustainability, and logistics efficiency
- Design and optimize material flow processes, including goods receipt, storage, picking, and line supply
- Select and integrate transport systems (AGVs, tugger trains, STRs) and plan storage layouts
- Collaborate closely with production, logistics planning, IT, suppliers, and external partners
- Drive digitalization and automation initiatives for packaging and intralogistics processes
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YOUR RESPONSIBILITIES
- Support the harmonization of procurement- and material-related data across different ERP systems (SAP, Infor LN, Microsoft Axapta)
- Assist in identifying consolidation and volume-bundling opportunities across Marine & Wind Cranes, Marine Handling Solutions, and Boats & Davits
- Prepare and analyze spending patterns to enable material and supply chain optimization
- Support cost‑saving and design‑to‑cost projects by analyzing BOM (Bill of Materials) and preparing cost overviews. You will closely collaborate with the lead buyers and other project team members
- Support in creating project documentation such as presentations, templates, dashboards, and reporting materials
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YOUR RESPONSIBILITIES
- Maintain and ensure compliance with certification processes (ISO 9001, ISO 14001, ISO 45001, ISO 50001) across all Palfinger entities
- Conduct internal audits and assess the effectiveness of the Global PALFINGER Management System (GPMS)
- Develop audit programs, plans, schedules, and checklists based on risk assessments and strategic priorities
- Continuously improve QHSE policies and standards and assist local entities in their implementation
- Oversee corrective and preventive actions for compliance and support the implementation of global "Quality Leader" strategies and quality targets
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YOUR RESPONSIBILITIES
- Drive solution-oriented sales to key account customers across the EMEA region
- Conduct market analysis and define strategic targets
- Support and collaborate with local dealers to ensure customer satisfaction
- Work closely with internal stakeholders at both EMEA and corporate level
- Provide support in handling customer claims and ensuring timely resolution
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YOUR RESPONSIBILITIES
- Develop and consult EMEA markets to drive After Sales growth and profitability
- Strengthen and support distributor networks across the region
- Increase market penetration of service products through strategic initiatives
- Drive retail performance via targeted actions and continuous monitoring
- Collaborate closely with internal stakeholders and external partners
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YOUR RESPONSIBILITIES
- Plan, set up, and launch global and regional performance marketing campaigns across search, display, and social platforms, adapting content and targeting for local markets
- Execute and optimize paid campaigns by monitoring performance, adjusting targeting/bidding/creatives, conducting A/B tests, and collaborating with agencies for creative improvements
- Track and analyze campaign KPIs, engagement, conversions, and lead quality, providing actionable insights to enhance ROI and future campaign performance
- Prepare and present reports on campaign results, supporting the team’s shift toward data-driven marketing practices
- Collaborate with internal teams and external partners to ensure campaigns align with business objectives, sharing best practices across the organization
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Your Responsibilities:
- Drive strategic analysis and planning by collecting and evaluating data, assessing existing processes, and supporting the development of transformation strategies aligned with business priorities.
- Define and guide program structures, including the development of program and project charters, governance frameworks, and clear roadmaps that ensure effective execution.
- Lead and coordinate cross‑functional initiatives, working with interdisciplinary and intercultural teams to deliver results within set timelines, proactively identifying risks and implementing mitigation measures.
- Manage stakeholders and support change adoption by designing communication approaches, building strong engagement strategies, and fostering collaboration across all levels of the organization.
- Measure performance and ensure transparency through the definition of milestones and KPIs, continuous progress monitoring, and preparation of clear reports and presentations for leadership.
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In your career, let’s prove what’s possible.
- Support understanding of customer processes, applications, and use cases to inform internal product and technology execution
- Participate in PDR, NPI, and beta-site activities by contributing technical inputs, observations, and structured feedback
- Assist in translating customer requirements and issues into clear, actionable technical information for internal teams
- Contribute to learning loops by documenting gaps, issues, and improvement opportunities identified during execution
- Collaborate closely with Engineering, Product Management, Field Service, and other partners to support aligned execution
- Support customer-facing technical discussions under guidance, building confidence and credibility over time
- Develop technical breadth and application knowledge toward becoming an effective customer-facing SME
- Travel up to 10–15% annually to support local account teams and direct customer engagements
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