YOUR RESPONSIBILITIES
- Develop and implement global and local marketing communication concepts and campaigns in close collaboration with the Brand & Marketing Communication team
- Lead the creation of engaging content across digital, social media, print, and events to promote brand and product visibility
- Translate and activate global product and solution campaigns for regional markets, supporting lead generation and sales
- Support local sales, service teams, and dealer networks in executing marketing initiatives and campaigns
- Manage agency and third-party collaboration to ensure high-quality, customer-centric communication
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YOUR RESPONSIBILITIES
- Plan, set up, and launch global and regional performance marketing campaigns across search, display, and social platforms, adapting content and targeting for local markets
- Execute and optimize paid campaigns by monitoring performance, adjusting targeting/bidding/creatives, conducting A/B tests, and collaborating with agencies for creative improvements
- Track and analyze campaign KPIs, engagement, conversions, and lead quality, providing actionable insights to enhance ROI and future campaign performance
- Prepare and present reports on campaign results, supporting the team’s shift toward data-driven marketing practices
- Collaborate with internal teams and external partners to ensure campaigns align with business objectives, sharing best practices across the organization
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YOUR RESPONSIBILITIES
- Own and continuously develop the global internal communication strategy in alignment with Corporate Communications, brand, and Reach Higher 2030+; define tone of voice, governance, standards, and processes
- Steer global editorial and topic planning, ensure clear narratives, messaging consistency, and language guidelines; simplify communication by focusing on strategic relevance and impactful storytelling
- Own and coordinate the global internal communication ecosystem, including the intranet and collaboration platforms, ensuring a well‑orchestrated push‑and‑pull communication model across global, regional, and local levels
- Lead internal communication for major initiatives, change, and crisis situations; empower leaders as communicators through clear guidance, tools, and formats in close collaboration with Corporate Communications and HR
- Act as a strategic partner to Management, HR, and regional hubs; lead and develop the global internal communication team, fostering a culture of performance, accountability, and innovation
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YOUR RESPONSIBILITIES
- Collaboration in the Corporate Marketing & Communications department – within the External Corporate Communication team, with a focus on Public Relations
- Assisting in the creation of press releases and content planning (research, writing, and production) as well as presentations for the Executive Board and Management Team
- Editorial tasks such as research, text creation, editing, and translation of texts
- Supporting the organization of internal and external events
- Contributing to the daily operations of the Corporate Communications department
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Vollzeit | befristet | Praktikum
YOUR RESPONSIBILITIES
- Collaborate with the Corporate Marketing & Communications team, focusing on internal communication
- Support the implementation and maintenance of the new internal communication platform ("New Intranet")
- Create and manage content for global communication campaigns, including posters, brochures, and intranet updates
- Perform editorial tasks such as research, copywriting, editing, translation, and visual content editing
- Assist with internal mailings, employee inquiries, and general day-to-day activities within the Corporate Communications department
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RESPONSIBILITIES
- Advanced undergraduate student, postgraduate student or recent graduate (Bachelor/Master degree).
- Fluent in English, both written and spoken.
- Strong analytical skills with the ability to interpret complex data and generate clear, actionable insights.
- Experience working with point-of-sale (POS) data (e.g., Nielsen, Circana).
- High proficiency in Microsoft Office, especially advanced Excel and professional PowerPoint storytelling.
- Experience with planogramming software (e.g., JDA, Space Planning) is an advantage.
- Proven project management and planning skills, with ability to manage multiple priorities and deadlines.
- Innovative, solution-oriented mindset with strong problem-solving and strategic thinking capabilities.
- Excellent communication and presentation skills, able to translate data into clear, actionable insights for different audiences.
- Ability to effectively interact with peers, sales management and senior management.
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