3 Commercial Strategy Jobs in Salzburg
YOUR RESPONSIBILITIES
- Define and own global product marketing and positioning strategies across the entire product lifecycle to drive sustainable business growth
- Lead and shape go-to-market strategies in close collaboration with Product Management, Sales, and Regional Marketing, ensuring alignment, strategic clarity, and global consistency
- Drive global product launches for complex products and services, managing timing, narrative, and readiness, with structured handovers to regional teams
- Develop product positioning and messaging frameworks that translate technical features into customer-relevant benefits and clear competitive differentiation
- Act as a strategic partner and project leader, collaborating across Product Management, Sales, and Service to align perspectives, manage cross-functional initiatives, and deliver against objectives, timelines, and budgets
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YOUR RESPONSIBILITIES
- Monitor and analyse competitive products, performance, and capabilities. Communicate insights to the product development team and define countermeasures against competitive positions
- Collect and interpret the voice of the customer (VOC) and stakeholder requirements in a solution-neutral form. Support evaluation of regulatory requirements, norms, and standards. Review stakeholder requirement documents and assess scope changes during development
- Provide feedback on technical feasibility, risks, and opportunities for product portfolio planning. Support the process of maximising value proposition for individual products and the overall portfolio. Communicate product plans and strategy to ensure alignment across stakeholders
- Assist in developing business opportunity proposals and business cases during early PDP phases. Act as an interface between product development and business functions to ensure feasibility and risk assessment
- Assemble information for gate reviews and provide critical analysis for decision-making. Evaluate and communicate impacts of scope changes on technical concepts, costs, and risks
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Your Responsibilities
- Develop segment strategies in close collaboration with Sales, Service, Product Groups, and R&D, ensuring a deepunderstanding of customer and dealer needs
- Drive market entry of innovative product, generating market needs, identifying test customers, and creating strong market pull
- Build deep industrial segment knowledge —particularly within global megatrend and renewable sectors and develop tailoredoffering packages for products and services
- Train and enable the sales organization on segment-specific requirements to ensure successful go‑to‑market execution
- Track and steer must‑win initiatives defined by the management team, ensuring clear performance visibility and progress
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